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Don’t Buy: Misleading Headlines

MSNBC has an article on its web site with the headline “Kenya’s elephants send text messages“. It’s not what you think.

[An animal-right's group] placed a mobile phone SIM card in Kimani’s collar, then set up a virtual “geofence” using a global positioning system that mirrored the conservatory’s boundaries. Whenever Kimani approaches the virtual fence, his collar texts rangers.

Come on!

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About the Author: Nate

One Comment, Comment or Ping

  1. Eric C
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    Oct 15th, 2008

    Wow, bona fide “Don’t Buy.” Elephants can’t forget how to txt because they never knew how.

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