Five dollar gallons of milk? Twelve dollar movie tickets? A quarter for the bus? Even if the recession is a hoax, the economy looms low. So we’re keeping track of the reputation economy instead. Consumer reports for pop culture. As the currency of the dollar goes out the window, let us guide you through the currency of cyberspace. Buy or don’t buy: your ultimate shopping guide for a reputation economy.

You either buy something or you don’t. Our blog is a record of things we’ve bought into, and things we just won’t.