Buy Or Don’t Buy

Your ultimate shopping guide for a reputation economy.
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Food

Don’t Buy: Açai Berries

I don’t think açai berries even existed until six months ago.  That’s when I first heard about them, and if even ONE of the benefits that this superfruit supposedly has is true, there’s no way it would have been a secret for this long.  Basically the açai berry got a really good publicist, and now [...]

Don’t Buy: Kentucky Grilled Chicken

Apparently this surfaced back in March and I’m just now reading it: KFC is now serving grilled chicken?
Louisville-based KFC, a subsidiary of Yum Brands Inc., hopes grilled chicken will lure back health-conscious consumers who dropped fried chicken from their diets, or cut back on indulging.
When are fast-food chains going to realize that they have NO [...]

Don’t Buy: Budweiser

Keepin’ it classy, ladies!

One of this week’s major headlines is the sale of Anheuser-Busch to Belgian beer company InBev. InBev currently produces Stella Artois, Hoegaarden, and my personal favorite, Staropramen. In this video from CNN.com, reporter Susan Roesgen poses the question, “Could the king of beers be knocked off the throne by a company headquartered [...]

Buy: Coffee Being Less Cool

Because it’s Monday, and I’m tired, let’s talk about coffee. Here’s a brief history of coffee, as I know it.
Coffee was the thing to drink as a beatnik. The hotter and the blacker the better. But times changed and little coffee shops were put to the test when Starbucks opened their doors nationwide. Starbucks made it [...]