Buy Or Don’t Buy

Your ultimate shopping guide for a reputation economy.
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Technology

Don’t Buy: Advertainment

Hey guys, you know MacGruber, right? The intermittently-funny recurring sketch on Saturday Night Live where Will Forte plays an incompetent version of MacGyver?

Wouldn’t those be great to turn into ads? Like, if the reason MacGruber was so incompetent was because he liked this one product so much! You could write that, make Will Forte be [...]

Don’t Buy: Saying Bye-Bye to Bunny Ears

Time Warner emailed me today to say that New York is going completely digital; all TVs are switching from analog to digital on February 17th, which means people will have to buy a bloody converter for their antennae to work.

On February 17th, memories of my brother and I bonding over spreading tin foil over our [...]

Don’t Buy: Robo-Lennon

Yes, One Laptop Per Child is a great nonprofit that helps tons of children worldwide. Yes, Yoko Ono said it was OK. That doesn’t make this ad any less weird:

When has digitally reincarnating a dead celebrity ever been a good idea? At best it makes people confused about whether said celebrity is alive or dead. [...]

Buy: Football Outsiders

You can sum up most football writing like this:
BRETT FAVRE! BRETT FAVRE! TONY ROMO! BLUE-COLLAR! SMASH-MOUTH FOOTBALL! TOUGHEST! GRITTIEST! GUTSIEST! HOTTEST! STUMBLE DOWN THE STRETCH! SAVED THEIR SEASON!
However, there’s a place for witty, insightful and mathematically-based football writing: Football Outsiders, which attempts to apply the same statistical analysis that’s become so influential in baseball to [...]

Buy: Kanye West’s Brain

I thought this was the best thing Kanye West would write all year:
ALL I CARE ABOUT ARE THE FANS.  JUST SAY THIS OUT LOUD IN  A ROOM FULL OF PEOPLE, “KANYE DOESN’T CARE ABOUT GIVING A GOOD PERFORMANCE.”  CAN ANYONE HONESTLY SAY THAT ?????????      HAS ANYONE EVEN TAKEN THE TIME TO AT LEAST  DO THE MATH???  BONNAROO [...]

Buy: Supporting GroundReport

Over the summer I interned at the global citizen journalism startup GroundReport.com. It’s a small company, but it has a network of 3,000 reporters writing about everything from journalists being deported from Beijing to political violence in Kenya. It even broke the story of the bus bombings in Bangalore before The Guardian and The New [...]

Buy: The Knees v. Giants and Pricing

We all know that the music industry is not what it was during Frank Sinatra’s time. What does that mean? No one knows how to make money, everyone wants something for nothing. iTunes is a giant, no one likes giants. I’m personally scared of giants. So what? Are we just gonna let the music industry [...]

Don’t Buy: STD eCards

A website called inSpot has created a handful of aesthetic lil’ eCards that anonymously impend your doom after you allow Outlook to download graphics.

For some reason, the site is broken up into cities, and different cities have differently designed cards. And for another bizarre reason, San Francisco’s are more masculine. My mind is being blown [...]

Buy: The iTunes Genius Sidebar

 Once a week or so, I’ll be doin’ what I do on my computer (ie reading Miley Cyrus/Britney Spears/Jennifer Aniston gossip, the female equivalent of internet porn), and a software update will pop up.  90% of the time I click “Later,” until several weeks later I get so sick of seeing the damn things that [...]

Don’t Buy: Misleading Headlines

MSNBC has an article on its web site with the headline “Kenya’s elephants send text messages“. It’s not what you think.

[An animal-right's group] placed a mobile phone SIM card in Kimani’s collar, then set up a virtual “geofence” using a global positioning system that mirrored the conservatory’s boundaries. Whenever Kimani approaches the virtual fence, his [...]