Buy Or Don’t Buy

Your ultimate shopping guide for a reputation economy.
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Nate being pretentious

Don’t Buy: American Apparel High Fashion

The first question American Apparel invokes in most people is, ‘Who would buy something like this?’ For most of the items, the easy answer is ‘hipsters.’ However, there are a few that are pitched at a completely different niche market.

This gold jacket, for instance, is for Israeli entertainment moguls.

And this faux-leather jacket is aimed at [...]

Don’t Buy: Sci-fi Psychobabble

[OR: "Nate reads The Writer's Journey and gets really pissed off"]

Watch the opening of this clip and tell me how it relates to any recognizable human behavior. Why would you drive a car all the way into to a giant hole and then jam the brakes and jump out of it at the last minute?
Oh, [...]

Buy: Misspelled Graffiti

Is there any fail more epic than misspelled graffiti? You go to all the trouble of thinking up a memorable message, purchasing supplies and scouting suitable locations, and then halfway through you realize that the raspy-voiced pop singer is actually ‘Stewart.’ What can you do but try and finish strong and hope that no one [...]

Price Check: Hating on Hipsters

Our first rebuttal!
Mr. Duffy, I believe you’re missing the point. The reason it’s hard to specify to constitutes a hipster (and also the reason no one ever self-identifies as a hipster) is that, in its current incarnation, the term isn’t an objective signifier, it’s a relative one. A hipster is anyone who spends more time [...]

Don’t Buy: Lazy Stealth Marketing

When I was younger I had a term for the types of things my friends and I enjoyed half-sincerely, half-ironically: The Cult of Awesome. In this Cult of Awesome were, in rough order of Awesomeness: zombies, robots, ninjas and pirates. (Dinosaurs were in there somewhere too, depending on who you ask.) Vampires, however, were not [...]